Method Home, a San Francisco-based cleaning product company, has established a reputation for being environmentally conscious and continues to solidify that with the introduction of a soap bottle made from a blend of plastic recovered from the ocean and post-consumer recycled plastic. It has been estimated that the amount of plastic that finds its way into the ocean each is in the millions of tons, which in turn, severely alters marine ecosystems.
By partnering with NGOs in Hawaii, the company was able to collect enough plastic that had washed on shore to manufacture these bottles. “Our goal with ocean plastic packaging is to show that the most viable solution to our plastic pollution problem is using the plastic that’s already on the planet,” says Adam Lowry, co-founder and chief greenskeeper, “Method’s ocean plastic bottle demonstrates in the extreme that recycling is possible. By recycling and reusing plastic to make our bottles, we turn off the tap of plastic flowing into our oceans and take the first, most important step toward solving the ocean plastic problem.”
The blend of ocean plastic and post-consumer recycled plastic was developed in conjunction with Reidsville, NC-based Envision Plastics, which, at the end of the process, results in high quality recycled plastic that is the same quality as virgin high-density polyethylene (HDPE) plastic. At this point in time, the soap is only available at Whole Foods, but plans to expand the packaging line are in the works.