Five New Businesses Certified Green Plus™ by the Institute for Sustainable Development


Five businesses achieve Green Plus™ Certification, Forty-one others complete first phase of certification process

Forty-six businesses were recognized for their dedication to triple bottom line sustainability in the Green Plus TM by the Institute for Sustainable Development.  Five businesses in North Carolina and Pennsylvania obtained Green Plus TM certification, while thirty-nine others throughout the Midwest and Southeast were recognized for taking the first step in the program and are now Green Plus TM Movers .  Organizations that received the full Green Plus TM Certification are A Better Image Printing (NC), Environmental Solutions Group (NC), King’s Daughters Inn (NC), Quality Staffing (NC), and Wohlsen Construction Company (PA).

“We are proud to be working with organizations that are setting the example for smaller enterprise sustainability,” said Chris Carmody, Institute for Sustainable Development Executive Director.  “We are motivated by our clients’ commitment to the environment and their communities. Their involvement is what makes Green Plus a great community hub for sharing best practices and helping American small businesses understand that sustainability is a growth opportunity.”

“Going through the Green Plus TM Certification was very satisfying,” said Diana Minta, owner of A Better Image Printing.  “It helped me realize that [we] already had many green and sustainable processes in place, like employee benefits, giving back to our community and planning for the future. At the same time we had room to improve. The certification process gave me the tools and motivation to strive for that improvement. Thanks for making [this program] available,” Minta concluded.

The Green Plus TM program helps educate and certify small businesses and nonprofit organizations in the areas of triple bottom line sustainability (People, Planet, and Performance).  A program of the Institute for Sustainable Development, Green PlusTM focuses on an organization’s policies and procedures and therefore applies to businesses across sectors and industries.  The first step in the program is completing the 86 question diagnostic survey, after which an organization is acknowledged as a Green Plus TM Mover.  This new class of Green Plus TM Movers includes: Allora Consulting, LLC, AlphaGraphics Cary, Aramark at the R. David Thomas Executive Conference Center, Armadillo Books, Avista Resort, ActionCOACH – Ben Quinn, Carpe Diem Cleaning, Columbus Area Chamber of Commerce, Communication Matters, Council of Smaller Enterprises (COSE), Damon’s Grill, Dos Perros Restaurant, Downtown Raleigh Alliance, EcoSelect Furniture, Elliot Realty, Fleetwood Fixtures, Florida Institute of Certified Public Accountants, Flowers by Paulette, Greater Durham Chamber of Commerce, Greensboro Chamber of Commerce, Grimball Jewelers, Henderson Area Arts Alliance, Hughes Pittman and Gupton, LLP, Horry Telephone Cooperative, Humanitys Loom LLC, Loco For Coco, Lube Stop, Mother Murphys Laboratories, My Green Table, Piedmont Electric Membership Corporation, PlotWatt, Point to Point, R.W. Sauder, Revealed Design, Rockfish Interactive, Shirley’s Flowers and Gifts, Triangle Community Foundation, Umstead Hotel and Spa, Washington Society of Certified Public Accountants, and Yes Solar Solutions.

As many businesses are learning, true triple bottom line sustainability is not something that can be implemented within an organization in a few days, but for those businesses that have made the effort sustainability is a powerful marketing and branding tool that can help differentiate an organization in a competitive marketplace.  “We are thrilled to have met this important benchmark in our conservation efforts and we encourage all other hospitality providers, from Bed and Breakfasts to full service hotels to strive for Green Plus TM certification.  We look forward to mentoring other B&B’s on integrating green practices and technologies into their business,” declared Colin Crossman, proprietor of The King’s Daughters Inn.

One of the many business benefits of sustainability is a stronger, more vibrant community.  For organizations that have been working, not just in a community, but with that community are able to better withstand shifts in the marketplace.  “[Green Plus TM Certification] is a testament to [Wohlsen Construction Company’s] leadership, traditions, values and mission.  Since 1890, we have strived to maintain the highest level of performance in the construction industry,” said William J. Sutton II, project manager for Wohlsen.  “We also have had to continue to reinvent our company and improve in all facets of our business.  Receiving this certification is an outstanding achievement and validation for our company and our employees.  In the area of environmental stewardship, we lead by example for our community, our clients and the generations to come,” stated Sutton.

A part of the Institute’s mission is to expand sustainability knowledge and through Green Plus TM employers now have a way of engaging their employees and encouraging them to take that information home at the end of the day.  “Quality Staffing Specialist is committed to being a sustainable producer of services in all of its markets. I want to express my thanks to our dedicated staff for their hard work in making it possible to achieve this award of excellence,” said Phyllis Eller-Moffett, president of Quality Staffing Specialists.  “Having gone through the certification process, everyone on the staff has become more aware of how little changes in their behavior have saved the company a great deal on our bottom line while giving them the satisfaction that creating new habits they can bring to the workplace and their homes.”

Every organization that completes the first step of the Green Plus TM program is also eligible for national recognition through the North American Sustainable Enterprise awards (NASE).  The Green Plus TM NASE Awards will take place Friday, June 18, 2010, from 7:45 to 9:45am EST, in North Carolina’s Research Triangle Park. In partnership with the American Chamber of Commerce Executives,  the Institute for Sustainable Development will recognize organizations in a variety of categories for the example they have set in advancing triple bottom line sustainability, including Green Plus TM Sustainable Enterprise of the Year, Green Plus TM Sole Proprietor, Green Plus TM Non Profit of Year, Green Plus TM Small Business of the Year (from 5 to 50 employees), Green Plus TM Medium Sized Business of the Year (51 employees or larger), Green Plus TM People’s Choice award, Green Plus TM Champion, and the Green Plus TM Chamber of Commerce of the Year.  Tickets for the awards are now on sale at  For more information on the Green Plus TM Program or the North American Sustainable Enterprise Awards please contact Kirsten Hausman at or go to

New Certified Green Plus TM Businesses


A Better Image Printing — Chapel Hill, NC (

Owned by Diana and Steve Minta, A Better Image Printing is a full service printshop, providing customers with ‘more than ink on paper,’ but also binder, delivery, fulfillment, storage, and mailings.  Named by the Chapel Hill-Carrboro Chamber as the Sustainable Business of the Year for 2009, A Better Image Printing was also presented with the 2009 Progress Energy Business of the Year award to compliment their two Best Of and one Excellence award in the 2009 PICA awards (Printing Industry of the Carolinas).

A Better Image Printing is known in its community for its ardent support of community development efforts and community events.

Environmental Solutions Group — Greensboro, NC (

Environmental Solutions Group (ESG) is a firm based out of Greensboro, NC that specializes in residential and commercial environmental assessments and testing services.  Founded by current president, Craig Whittaker, ESG provides their clients with environmental building assessments, energy performance analysis, and third-party verifications for LEED, ENERGY STAR homes, Green Building, and Indoor Air Quality.

Voted 45th among North Carolina’s Top 100 Small Businesses by Business Leader Magazine in 2009, ESG was also recognized as one of the top environmental firms in the Triad in 2006, 2007, and 2008 by the Triad Business Journal.

The King’s Daughters Inn – Durham, NC (

Whoever said green and luxury don’t do together hasn’t had the pleasure of visiting the King’s Daughters Inn B&B.  This boutique hotel, opened in April 2009, is run by Deanna and Colin Crossman and is located across the street from Duke’s East Campus near downtown Durham, NC.  The Crossmans purchased the historical property and spent the better part of two years renovating the building, which was originally built as a residence for a dormitory-style retirement home, into a luxury boutique bed & breakfast.

Though many said that renovating an historical property into an eco-boutique B&B was impossible, the Crossmans proved otherwise.  Among other measures, each room has its own total energy management system, they installed a gray water system to reduce indoor water usage, a 10,000 gallon rain water cistern for irrigation, used porous concrete in the parking lot, created a rain garden, installed low-flow fixtures in each bathroom, and LED lighting (light emiting diodes) where possible.

Quality Staffing – Cary, NC (

Quality Staffing Specialists is a full-service staffing agency serving the needs of companies all over the Triangle area of North Carolina. Quality Staffing has grown to become the largest woman owned business in the Triangle. Quality Staffing Specialists began providing temporary help to the Triangle area of North Carolina in 1995. Their Triangle staff has over 122 years cumulative staffing and human resources experience. This, as well as their commitment to service, has led them to become one of the largest independently owned personnel services in the Triangle.

Wohlsen Construction Company – Lancaster, PA (

Founded in 1890, Wohlsen Construction Company offers a wide range of construction, design, build, and facilities services.  With full service offices in both Pennsylvania and Delaware, Wohlsen Construction customers are located throughout the Mid-Atlantic states and 75% of their clients are repeat customers which plainly shows their commitment to quality, safety, and service.

Wohlsen Construction also supports its local communities and encourages its employees to donate their time, serve on the boards of civic organizations, and make financial contributions through various methods such as the annual Holiday Gift Giving.

New Green PlusTM Movers

  • Allora Consulting, LLC – Chapel Hill, NC (
  • AlphaGraphics Cary – Cary, NC (
  • Aramark at the R. David Thomas Executive Conference Center – Durham, NC (
  • Armadillo Books – Chapel Hill, NC (
  • Avista Resort – North Myrtle Beach, SC (
  • ActionCOACH – Ben Quinn – Chapel Hill, NC (
  • Carpe Diem Cleaning – Durham, NC (
  • Columbus Area Chamber of Commerce – Columbus, IN (
  • Communication Matters – Hillsborough, NC (
  • Council of Smaller Enterprises – Cleveland, OH (
  • Damon’s Grill – North Myrtle Beach, SC (
  • Dos Perros Restaurant – Durham, NC (
  • Downtown Raleigh Alliance – Raleigh, NC (
  • EcoSelect Furniture – Greensboro, NC (
  • Elliot Realty – North Myrtle Beach, NC (
  • Fleetwood Fixtures – Leesport, PA (
  • Florida Institute of Certified Public Accountants – Tallahassee, FL (
  • Flowers by Paulette – Lancaster, PA (
  • Greater Durham Chamber of Commerce – Durham, NC (
  • Greensboro Chamber of Commerce – Greensboro, NC (
  • Grimball Jewelers – Chapel Hill, NC (
  • Henderson Area Arts Alliance – Henderson, KY (
  • Hughes Pittman and Gupton, LLP – Raleigh, NC (
  • Horry Telephone Cooperative – Conway, SC (
  • Humanitys Loom LLC – Westlake, OH (
  • Loco For Coco – Greensboro, NC (
  • Lube Stop – Berea, OH (
  • Mother Murphys Laboratories – Greensboro, NC (
  • My Green Table – Durham, NC (
  • Piedmont Electric Membership Corporation – Hillsborough, NC (
  • PlotWatt – Durham, NC (
  • Point to Point – Beechwood, OH (
  • R.W. Sauder – Lititz, PA (
  • Revealed Design – Raleigh, NC (
  • Rockfish Interactive – Rogers, AR (
  • Shirley’s Flowers and Gifts – Rogers, AR (
  • Triangle Community Foundation – Durham, NC (
  • Umstead Hotel and Spa – Cary, NC (
  • Washington Society of Certified Public Accountants – Bellevue, WA (
  • Yes Solar Solutions – Cary, NC (
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