“The 2012 theme for World Environment Day is Green Economy: Does it include you? The program’s emphasis is not only on growing inherently green sectors, but also in greening traditional businesses one wouldn’t necessarily regard as environmentally oriented. It’s with the latter goal in mind that the Business Civic Leadership Center (BCLC) has teamed up with the Green Plus program at the Institute for Sustainable Development to create the Environmental Help Desk for Business.
The public and policy makers would be surprised to learn how advanced many businesses are in greening their operations to support a healthy environment and their bottom lines. The heated political rhetoric we see on a range of environmental issues and the adversarial model it represents is outdated in the minds of many of today’s business leaders. For today’s most successful companies, the green discussion has moved far beyond regulatory arguments, and instead has become an imperative for maintaining comparative advantage. Waste in energy, materials, water, or supplies is also wasted money, wasted opportunity, and wasted reputation.”
Follow the Environmental Help Desk for Business on Twitter @EnviroHelpDesk and on Facebook here.